EURO 2012™ is really set to kick off in Warsaw, Poland with Kia! We’ve handed over the fleet of 359 official tournament vehicles including Cadenza and Optima Hybrid introduced for the first time in Europe. It’s only weeks away. Come join us for the excitement!
UEFA EURO 2012™ kicks off in less than a month, and as the tournament’s official partner, Kia wants to energize and excite fans by combining two of Europe’s most popular entertainment exports: professional football (soccer for you North Americans) and electronic music. Last month, we launched the Kia Dubstep Contest on our official Facebook page, which invites fans to compete in a global dance battle via Facebook and YouTube.
The entries have been pouring in and eight dance teams will win a trip to Warsaw, Poland to watch the opening match of EURO 2012, and also compete in final battle to determine the grand prize winner of an All-new Kia Picanto.
2012 Kia Picanto – Grand Prize
Dubstep?
Some of you might be wondering, “Hey Kia! What’s Dubstep, and why?” Dubstep is a uniquely European genre of electronic music, and like football, it originated in the UK, swept across Europe and quickly gained momentum across the globe. We believe that music has the ability to unite and connect people with a common feeling and language that we can all share and enjoy.
With that said, let’s take a look at some of our latest video entries. Be sure to leave comments and stay tuned for our, “Kia Dubstep Contest Top 16 Battle Round,” an interactive battle section on our official Facebook page that allows you to choose who advances to EURO 2012.
Call for Entries Teaser Video
This teaser stars Minjung Joo, a passionate dancer who loves popping, and was the winner of Korea’s Got Talent 2011.
Dubstep & Dance
Note: Dubstep is genre of music, so you can bring whatever dance style you like to the contest. However, a lot of people tend to use popping, a style used by Minjung, the star in our call for entries video above.
Do you know anyone who can pop, shuffle, krump or move to Flux Pavilion’s “I Can’t Stop”? Do you want to give it a shot? You have until May 13 to enter!
Kia supports a campaign called “WED Challenge,” led by UNEP, for the 2012 World Environment Day. World Environment Day is just a month away. So, take action for WED and drive your environmental project forward with a fuel-efficient Kia car! Register your green activity now at http://unep.org/wed/challenge/ (*UNEP : United Nations Environment Programme)
